Senior Marketing Copywriter (Fintech)

Our client is a liquidity and technology provider of solutions for the crypto and foreign exchange (FX) industry. The company specializes in the sphere of B2B services and products, catering to a wide range of clients including large licensed brokers, crypto exchanges, crypto brokers, forex brokers, hedge and crypto funds, and professional managers. B2Broker’s advanced base of ready-to-use technical solutions enables brokers to save time and money on consuming infrastructure projects and focus on enlarging their client base and increasing their revenues.

• Develop clear, compelling, and on-brand copy for various marketing channels, including website, social media, email campaigns, product descriptions, blog posts, and press releases.
  
• Translate complex cryptocurrency concepts into easy-to-understand language for our diverse audience.
  
• Collaborate with the marketing team to create content that aligns with our overall strategy and supports our business goals.
  
• Utilize AI tools to generate ideas, streamline the writing process, and improve content efficiency without sacrificing quality.
  
• Conduct research on industry trends and competitor strategies to ensure our content remains relevant and competitive.
  
• Edit and proofread copy to ensure accuracy, clarity, and consistency.
  
• Optimize copy for SEO to improve search rankings and drive organic traffic to our website.
  
• Contribute to the development of brand guidelines and maintain a consistent tone of voice across all content.
  
• Work with cross-functional teams, including designers and product managers, to deliver cohesive and effective campaigns.
  Obligatory:
  

• 5+ years of experience as a copywriter in a marketing or advertising role, preferably within the fintech, blockchain, or cryptocurrency industry.
  • Proven experience writing for B2B audiences, with a portfolio showcasing a range of marketing copy, including web content, email campaigns, and social media posts.
    
  • Strong understanding of cryptocurrency, blockchain technology, and the fintech landscape.
    
  • Ability to translate technical concepts into accessible, engaging content for a non-technical audience.
    
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
    
  • Familiarity with SEO best practices and the ability to optimize copy for search engines.
    
  • Experience using AI tools to enhance creativity, generate ideas, and optimize content production.
    
  • Experience working in a fast-paced environment with the ability to manage multiple projects and meet tight deadlines.
    
  • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
    
  • Self-motivated and proactive, passionate about staying up-to-date on industry trends and innovations.
    
    Languages:
    Russian B2+, English B2+ will be a plus
    What They Offer
    • Competitive salary and benefits package.
    • Opportunities for career growth and development.
    • Dynamic and collaborative work environment.